

Tibor MANDJAK
Professor in Marketing

Since 2013 : professor in Marketing, EM Normandie
2005-2013 : professor, University of Budapest
Publications
Year of publication
Type
Mandjak, T 2015, 'Business relationship management and the value of business relationship', Habilitation à Diriger des Recherches, University of Corvinus, Budapest, Hungary.
Mandjak, T 2003, 'The value of business relationships', PhD in Management, Université de Budapest, Budapest, Hungary.
Mandjak, T 1994, 'Some practical problems of market segmentation in the field of Industrial Marketing (Shown by the example of the Algerian tire market)', Phd in Marketing, University of Budapest, Budapest, Hungary.
Barner-Rasmussen, W, Koporcic, N, Ivanova-Gongne, M, Mandjak, T & Markovic, S (forthcoming), ’Business-to-business marketing research: Assessing readability and discussing relevance to practitioners’, Industrial Marketing Management. CNRS : 2 ; FNEGE : 2 ; HCERES : A ; ABS 3.
Lavissière, A, Mandjak, T, Hoffmann, J & Fedi, L 2020, 'Port marketing as manifestation of sustainable marketing in a B2B context', Journal of Business & Industrial Marketing, Vol. 35, N. 3, pp. 524–536. CNRS : 3 ; FNEGE : 3 ; HCERES : B ; ABS 2.
Mandjak, T, Szalkai, Z, Hlédik, E, Magyar, M, Neumann-Bódi, E & Simon, J (forthcoming), 'The knowledge interconnection process: evidence from contract manufacturing relationships', Journal of Business and Industrial Marketing. CNRS : 3 ; FNEGE : 3 ; HCERES : B ; ABS : 2.
Mandjak, T, Belaïd, S & Naude, P 2019, ‘The development of trust over time in an emerging market context: the case of the Tunisian automotive sector’, Journal of Business and industrial Marketing, vol. 34 No. 6, pp. 1210-1222. CNRS: 3 ; FNEGE: 3 ; HCERES: B ; ABS 2
Mandjak, T, Lavissière, A, Hofmann, J, Bouchery, Y, Lavissière, M-C, Faury, O & Sohier, R 2019, 'Port marketing from a multidisciplinary perspective: A systematic literature review and lexicometric analysis', Transport Policy, vol. 84, pp 50-72. CNRS: 3 ; HCERES: B ; ABS 2
Ivanova, M, Koporcic, N, Dziubaniuk, B & Mandjak, T 2018, 'Collecting rich qualitative data on business relationships and networks in CEE countries: Challenges and plausible solutions', Industrial Marketing Management, vol. 70, pp.193-204, April.; CNRS: 2; FNEGE: 2; HCERES: A ; ABS 3
Mandjak, T, Wimmer, A & Durrieu, F 2017, 'The influence of economic crises on network behavior', Journal of Business and Industrial Marketing, vol. 32, no. 3, pp.455-466, May-June.; CNRS: 3; FNEGE: 3; HCERES: B ; ABS 2