Romain SOHIER
Assistant Professor in Marketing
Discipline department
Marketing
Teaching area
Marketing
Bio
Romain Sohier is an Assistant Professor of Marketing. He joined EM Normandie in 2016. He has a PhD in management science from the University of Caen-Normandy, awarded in 2016. His thesis is on how digital environments (social networks, video games, etc.) allow adolescents’ digital identity to be constructed. His research interests are based on three themes: conceptualisation of digital identity (relationship between reality and the virtual, notion of Second Self), cultural practices (electronic sport, modern music), internet user behaviour (virtual communities, darknet, trolling).
Degrees
2016 : PhD in Management sciences, Université de Caen-Normandie
Professional experience
Since 2016 : assistant professor in marketing, EM Normandie
2014-2016 : lecturer in Management Sciences, Université de Caen-Normandie
2011-2016 : professor in accounting, Université de Caen-Normandie
Publications
Publications
Year of publication
Type
Sohier, R 2016, 'L’impact de la consommation numérique dans l’équilibre identitaire chez les adolescents. Quelle place pour l’identité digitale ?', PhD in Management, Université de Caen-Normandie, Caen, France.
2016
PhD Dissertation / Accreditation to Supervise Management Research
Sohier, A, Creusier, J & Sohier, R (forthcoming), 'Evolution de la consommation musicale : vers un top 50 2.0', Management & Avenir. CNRS : 4 ; FNEGE : 3 ; HCERES : B.
2021
Academic articles
Lavissière, A, Sohier, R & Lavissière, M.C 2020, 'Transportation systems in the Arctic: a systematic literature review using textometry', Transportation research part A: Policy and practice, vol. 141, novembre, pp. 130-146. CNRS : 2 ; HCERES : A.
2020
Academic articles
Nau, JP, Garcia-Bardidia R, Sohier, R & Velpry A 2019, ‘Quand les mises à jour des jeux vidéos impactent la co-création entre joueurs : apport d’une approche par le concept de champ’, Décisions Marketing, no. 94, avril-juin, pp. 35-52. CNRS 3 ; FNEGE 3 ; HCERES: B
2019
Academic articles
Mandjak, T, Lavissière, A, Hofmann, J, Bouchery, Y, Lavissière, M-C, Faury, O & Sohier, R 2019, 'Port marketing from a multidisciplinary perspective: A systematic literature review and lexicometric analysis', Transport Policy, vol. 84, pp 50-72. CNRS: 3 ; HCERES: B ; ABS 2
2019
Academic articles
Sohier, R & Brée, J 2017, 'La clarification du concept d’identité digitale : vers un construit en quatre dimensions', Revue Française du Marketing, no. 262, pp.37-54, December.; FNEGE: 4; HCERES: C
2017
Academic articles
Noël, A, Delannoy, A & Sohier, R 2021, ‘The impact of Nutri-Score on consumer purchasing behavior, International Marketing Trends Conference, Venise, Italy, January 14-16.
2021
Academic communications
Tessier, C, Sohier, R, Kurtaliqi, F & Zaman, M 2021, ‘How individual privacy preferences affect ad attitude : The important roles of psychological reactance and the degree and the frequency of online personalized ads’, International Marketing Trends Conference, Venise, Italy, January 14-16.
2021
Academic communications
Lavissière, A, Sohier, R & Desdouits, N 2020, ‘Tweet my Port: a port community study through social networks’, virtual IAME Conference, Hong Kong, June 10-13.
2020
Academic communications
Mandjak, T, Hofmann, J, Sohier, R, Zaman, M, Fedi, L, Lavissiere, A, Munkacsy, A & Jaszberényi, M 2020, ‘The interface between B2B and B2C: the example of cruise industry’, IMP conference, Örebro, Sweden, September 3-4.
2020
Academic communications