« UP », the new executive education program for Recrea
December 20 2018
Récréa, the specialists in aquatic aecreation centres operation, have commissioned EM Normandie to support their growth. The training programme (code named UP) is a managerial concentration divided into three distinct paths to match the needs of the various profiles to be trained and to support as closely as possible their professional progress:
- The first is intended for unit managers, their deputies and potential future managers. It includes 36 day-sessions, spread over 22 months and has been officially launched on 18 December;
- The second is for managers, and comprises 10 days of seminars spreading over 4 months;
- The third training path is offered on an e-learning basis thanks to the solutions developed by Ingenium Digital Learning, and is designed for team members who wish to raise their level of competencies in time and priority management. .
Their president, Gilles Sergent, explains his choice for the school.
What are the main stakes for your company ?
« The main stake for a service company such as Récréa is to recruit talents, to generate loyalty among them and to have them grow. Our « UP » programme designed with the school has such objectives. In this fast-moving world, we are wary not to find ourselves at a breaking point. This programme does help our team members to move on and cope with constant change. Through this initiative, our ambition is also to appear as a dynamic organisation that invests in men and women. I am convinced this will enhance our attractiveness in the long run ».
This name given to the training programme, ‘UP’, what does it convey exactly ?
« We wish to put forward an idea of transformation and the fact that we will grow together. Team members have thus access to a long-term training programme but also to a collective experience. This is an essential element for a group that is split between several sites in France ».
What about the rationale behind this study path ?
« First of all, we are proud to have made a degree training programme available to those who had not had the chance to take a 5-year graduate programme yet. Then, the three-faceted approach of ‘on-campus teaching, e-learning and individual work’ allows to design a somewhat long study path under feasible economic circumstances for a company such as ours ».
Is it a plus to collaborate with a Grande Ecole Business School ?
« Of course. The motivation to graduate from a Grande Ecole is very strong. From the company’s point of view, our HR teams are always very proud to work with an institution of excellence. And one last point, I have really appreciated the ability the school has to offer customised training, suited for our industry. The e-learning dimension places us at the heart of the digital transformation movement all-around us ».
How do you feel about this personally ?
« First of all, I graduated from a Grande Ecole Business School myself. As a student, I had appreciated this generalist and open training approach. Today, as the Récréa’s CEO, I’m very glad to give access to EM Normandie which has come up as one of the best post-bac institutions in rankings. Our managers were very enthused by the idea! In my capacity as president of MEDEF Normandie, it is very gratifying to sign with a world-famous School in our territory ».
Christophe
Yver
Director of Executive Education - Director of the Entrepreneurship Institute
