Mustafeed Zaman
Associate Professor in Digital Marketing
Discipline department
Marketing
Teaching area
Digital Marketing Strategy
Service marketing
Bio
Mustafeed Zaman is an Associate Professor of Digital Marketing at EM Normandie Business School. He joined EM Normandie Business School in 2019. He has a PhD in Management Sciences from the Institute of Business Administration, University of Perpignan (France), awarded in 2018. His PhD thesis was on “Web Innovativeness and ICT Adoption in Tourism SMEs”. His area of specialization and research is Innovativeness, Digital Transformation, Marketing Strategy, Digital Marketing, Social Media Marketing, Information & Communication Technology, Technology Acceptance and Adoption, Digitalization of Services, Artificial Intelligence (AI), Big Data and Travel, Tourism & Hospitality Management. Dr. Zaman has received multiple distinctions such as “Academic Excellence Award” for Pedagogical Innovation from Fondation EM Normandie, France (2021); "Valedictorian / Top of the Class" from Excelia Group (La Rochelle Business School), France (2012); "Best Paper Award" at the 8th International Conference on Service Management from the Virginia Tech, USA (2015); and "Best PhD Thesis Award" in Tourism Management from French Tourism Research Association (AFMAT) (2019).
Degrees
2018 : PhD in Management Sciences, Université de Perpignan Via Domitia
Professional experience
Since 2019 : assistant professor in Digital Marketing, EM Normandie
2018-2019 : faculty in strategy, EDHEC Business School
2015-2019 : part-time lecturer in marketing, Excelia Tourism & Hospitality School, La Rochelle
2016-2018 : lecturer & researcher in management sciences, Université de Perpignan Via Domitia
Publications
Publications
Year of publication
Type
Zaman, M 2018, 'Mesure de l'innovativité et facteurs d'adoption des innovations Web : le cas des Organismes de Gestion de Destination (OGD) français', PhD in Management Sciences, Université de Perpignan Via Domitia, Perpignan, France.
2018
PhD Dissertation / Accreditation to Supervise Management Research
Zaman, M, Vo-Thanh, T, Nguyen, C.T.K, Hasan, R, Akter, S, Mariani, M & Hikkerova, L (forthcoming), 'Motives for posting fake reviews: Evidence from a cross-cultural comparison', Journal of Business Research. FNEGE : 2 ; CNRS : 2 ; HCERES : A ; ABS : 3.
2023
Academic articles
Seyfi, S, Michael Hall, C, Vo-Thanh, T & Zaman, M (forthcoming), 'How does digital media engagement influence sustainability-driven political consumerism among Gen Z tourists?', Journal of Sustainable Tourism. FNEGE : 3 ; ABS : 3 ; HCERES : B.
2022
Academic articles
Nikjoo, A, Zaman, M, Salehi, S & Hernández-Lara, A. B 2022, 'The contribution of all-women tours to well-being in middle-aged Muslim women', Journal of Sustainable Tourism, vol. 30, issue 7, pp. 1720-1735. FNEGE : 3 ; HCERES : B ; ABS : 3.
2022
Academic articles
Vu, T-V, Vo-Thanh, T, Chi, H, Phong Nguyen, N, Van Nguyen, D & Zaman, M 2022, 'The role of perceived workplace safety practices and mindfulness in maintaining calm in employees during times of crisis', Human Resource Management, vol 61, issue 3, pp. 315-333. CNRS : 2 ; FNEGE : 1 ; ABS : 4 ; FT50.
2022
Academic articles
Vo-Thanh, T, Zaman, M, Thai, T.D-H, Hasan, R & Senbeto, D-L (forthcoming), ‘Perceived Customer Journey Innovativeness and Customer Satisfaction: A Mixed-Method Approach’, Annals of Operations Research. FNEGE : 2 ; ABS : 3 ; HCERES : A.
2022
Academic articles
Vo-Thanh, T, Vu, T.-V, Nguyen, N, Nguyen, D, Zaman, M & Chi, H 2022, ‘COVID-19, frontline hotel employees’ perceived job insecurity and emotional exhaustion: Does trade union support matter?’, Journal of Sustainable Tourism, vol. 30, issue 6, pp. 1159-1176. FNEGE : 3 ; HCERES : B ; ABS : 3.
2022
Academic articles
Kurtaliqi, F, Zaman, M & Sohier, R (forthcoming), 'The psychological reassurance effect of mobile tracing apps in Covid-19 Era', Computers in Human Behavior. ABS : 2.
2022
Academic articles
Vo-Thanh, T, Zaman, M, Hasan, R, Akter, S & Dang-Van, T 2022, 'The service digitalization in fine-dining restaurants: A cost-benefit perspective', International Journal of Contemporary Hospitality Management, vol. 34, n. 9, pp. 3502-3524. CNRS : 3 ; HCERES : B ; ABS : 3.
2022
Academic articles
Sharifi-Tehrani, M, Seyfi, S & Zaman, M 2022, 'At the Intersection of Tourism Social Entrepreneurship and Empathy: Development and Validation of an Empathy Scale', Journal of Business Research, vol. 141, mars, pp. 433-447. CNRS : 2 ; FNEGE : 2 ; ABS : 3 ; HCERES : A.
2022
Academic articles