MS MSc

MSc International Events Management

Accredited by the Conference des Grandes Ecoles. | Open to international candidates
The MSc International Events Management programme trains managers to be able to work in the Events Industry, whether in the organisation or promotion of general public or professional events.
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Paris Campus

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This Master of Science® is accredited by the Conférence des Grandes Ecoles.

Master of Science

Presentation

The Events Industry is a dynamic and fast-growing sector that requires a specific knowledge in the Events environment, Project Management, Marketing and Financial aspects in order to be successful.

The MSc International Events Management Programme enables students to acquire the theoretical knowledge, field expertise and competencies required to take up positions in the Events sector in France or abroad.

Learning Objectives

  • Understand the events environment and its challenges
  • Identify the role of events in the marketing mix
  • Implement the stages in the management of an event project 
  • Develop key soft skills to thrive in events management 
  • Extend your expertise by putting in practice the knowledge

Strong Points

  • Partnership with professional organisations in the Events Industry: ANAé (Association des Agences de Communication Evènementielle) and Club Des Créateurs d'Evènements Grands Publics
  • A network of professionals in the Events Industry at the students disposal: Business Dating Sessions with professionals and alumni in the business 
  • A programme sponsored by a well-known professional in the industry every year (in 2016: Zdenka Conslant, Sales and Events Manager for Disneyland Business Solutions)
  • A programme accredited by national and international agencies (AACSB, BSIS, CGE)
  • Courses given entirely in English, while students are based in France in a very international environment
  • Cohorts of a manageable size with close personalised supervision
  • Being in the heart of major international events (residential seminar in Las Vegas-USA)

Programme

Courses

  • The stakes of the International Events Industry (including Digital Strategies in Events) 
  • Events Marketing: Brand Management, Communication and Media Relations
  • International Project Management
  • Answering Invitations to Tenders
  • Events Risk Management
  • Partnerships and Sponsoring for International Events
  • Cross-cultural Management
  • Sustainable Development and Events
  • Training in Photoshop and inDesign, Stress Management, Sales Techniques, Creativity Techniques, Professional Development…
  • 1 Professional Thesis (deadline: September)

Professional Experiences

The programme fosters the development of students’ competencies and network:  

  • One 5-week In-company Consulting Project on the organisation or promotion of an event. Students work in teams of 3 to 4 on a real-life company issue, found and validated by the programme team.   
  • Two 2-week Challenges:  Groupwork on a real company issue. Topics are focused on BtoB and BtoC events, and there is a Challenge scheduled at the beginning of the year.  
  • A Career Path Scheme which allows students to build their professional projects (Personality Tests, Individual Coaching, Preparation for the Recruitment Interview,…
  • 2 Seminars (one week each) for Professional Meetings in Paris and Las Vegas (USA)
  • One 4 to 6-month internship from May to December   

Selection based on application file and individual motivation interview.

Please appy via the on-line application procedure.

Eligibility for application

The programme is open to: 

  • Students who hold a four-year bachelor degree or equivalent
  • In some cases, a three-year degree with 3 years professional experience can be accepted

No English language test score is required for students holding a degree from an English-speaking university. For other applicants, language requirements are : TOEFL ITP (580), TOEFL IBT (92), TOEIC(830), IELTS(6.5), Cambridge English Proficiency, Cambridge English Advanced.

Admission procedure

  1. Application files submitted are reviewed with special attention paid to the seriousness of the file and the quality of the academic and/or professional profile.
  2. Shortlisted candidates are invited for an interview via Skype with a Head of Academic Programme. This interview helps clarify the applicants profile, their projects, their objectives. The final admission decision (offered or denied admission) is communicated a few days after this interview.
  3. Admitted candidates are notified formally and invited to make a down payment, later on deducted from the  tuition fees. This initial payment confirms the candidate's seat in the programme and an unconditional letter of admission is then issued.

In order for our students to benefit from optimal learning conditions, places in our programmes are limited. The number of remaining places is reviewed after each admission session. Whenever a cohort is full, admissions for the programme are closed.

The application start date for the 2020-2021 admission session is 15 November 2019.

In addition to the EM Normandy application form, international candidates must approach their local Campus France office to facilitate the process of obtaining their visa.Once the down payment has been received, the School will help International students with their visa procedures and search for accommodation.

Career Prospects

Positions in Events: Events Communication and Marketing Agencies, actors of Events Services (design, Logistics, Convention Centres,...), Communication Departments:

  • Head of Events Projects in Agencies, Hotels, Convention Centres
  • Head of Event Communication
  • Head of Media Relations
  • Customer Executive - Business Developer... 

Personalised Support

  • 2,000 internship offers including 500 abroad
  • 300 Cooperative Track offers among a network of 700 business organisations
  • Regular monitoring meetings with students/business organisations
  • Personalised coaching with the Career Path Scheme
  • An Alumni Network with 17,500 members

Tuition Fees for 2020-2021

  • MSc International Events Management : €13,000
  • €50 charged to candidates offered admission
  • As from September 2018, you will pay a €91 contribution to CEVC  (Contribution Vie Etudiante et de Campus) by connecting to https://cvec.etudiant.gouv.fr/
  • €575 membership fee for Association Alumni EM Normandie, which will give you access to all their services and a life membership (not compulsory).

Fundings

Various options are offered to students to fund their studies: 

  • Grants: Higher Education, Regional, Travel or Internship Grants 
  • Bank Loan: EM Normandie has agreements with some Banks
  • Cooperative Track: total or part waiver of fees for 1 or 2 years possible 
  • Paid student jobs offered by the School’s Junior Enterprise and Jobs Services

More information

MSc International Events Management
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Juliette Montuelle
Juliette
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FAQ

What's a Mastère Spécialisé (MS) and a MSc ?

Formation professionnalisante d'au moins deux semestres essentiellement dispensée en français, le Mastère Spécialisé (MS) allie des séminaires de formation à des missions et concours en entreprise de plusieurs semaines chacun.

Les séminaires sont principalement animés par des professionnels reconnus dans leurs domaines de compétence. Les missions et concours en entreprise sont co-encadrées par des professionnels et des professeurs de l'EM Normandie.

Un stage de 4 à 6 mois conclut chaque MS et offre une transition souple et efficace vers le monde du travail. 

Le MSc se structure selon le même schéma (séminaires et expériences en entreprise) mais se différencie par une approche internationale et un enseignement intégral en anglais.

Can I take a Mastère Spécialisé (MS) as a cooperative programme?

Some of the programmes are indeed offered on a cooperative track basis: 

Also available as a cooperative programme and accessed on the basis of an application file and interview: 

Special conditions apply for international residents in France who wish to take up a cooperative track programme.

Is it possible to apply to several programmes?

Yes, candidates must indicate this wish in their application files.  

If you apply for 2 programmes, your second choice will not be reviewed unless there has been a negative decision by the admission panel for your first choice. There is no specific calendar for second choices: candidates are contacted individually. 
 

What level of proficiency in English is required for MScs?

Candidates for MSc programmes must show evidence of a level in English equivalent to:

  • TOEIC score of 790
  • TOEFL CBT score of 230/IBT of 83
  • IELTS between 6 and 6.5 (according to the MSc)
  • or equivalent
I hold a degree from an instituion in an English-speaking country. Is the English test compulsory?

 The Admissions Service may allow exemption from English Language Tests for candidates who show a higher education degree whose courses were exclusively taught in English, subject to official supporting documents.  

I am a employee, is it possible for me to ask for a training leave to join your programmes? 

Yes, some candidates do achieve their Mastères Spécialisés using the "Congé Individuel de Formation" (CIF). In this case, you should ask the Fongecif to send you an application file and the school's services will fill out the section reserved for the training institution. 

Such financial aid files do require a lot of forethought (Funding Commissions must meet 3 months maximum before the programme is due to start).

Are MS and MSc Programmes open to candidates with foreign higher education degrees? 

Yes, candidates may hold a Master’s Degree (for the MS) equivalent to a 5-year degree in France (Bac + 5) or a Bachelor’s Degree (for the MScs), equivalent to a Master 1 or a 4-year degree in France. Exemptions are possible for candidates can provide evidence of relevant professional experience. 

Please review the detailed eligibility conditions in the programme pages or in the brochures before applying and contact the school's teams if you have any concerns about your previous studies. 

When should international students apply?

As places are limited, all candidates are encouraged to submit their profiles as early as possible. 
International candidates may send in their applications as from September 2018 and before 1st July 2019 at the latest.  

What specific administrative procedures apply to international candidates?

In addition to the EM Normandie application file, non-EU international candidates are required to contact Campus France to help them obtain their visas. 
Useful links:  France-visas and Campus France