MS Start-up and Digital Development
A programme unique to EM Normandie, fruit of the start-up and innovation culture , which prepares you for the challenges of a changing economy.
The MS Start-up and Digital Development is aimed at those with T-shaped profiles, (i.e., general management background but with a specialisation), who combine extended knowledge of business and marketing and sales practices, with specialisation in a specific field (technical management, referencing, community management, growth hacking).
The MS Start-up and Digital Development programme is divided into 3 training seminars which correspond to the main stages in the life of a start-up business or any other business project: Priming/Launch/Growth
Learning Objective: Situational analysis, future prospects and discoveries in the context of digital transition, personal development and field visits.
Learning Objectives: From the idea (and how to find one) to the first prototype offer (product or service), market analysis, approaching customers (in order to learn who they are and to validate the potential need), identification and testing the first acquisition and sales channels.
Learning Objectives: Searching for product/market relevance, first business model, launching on a somewhat wider scale, using new communication and sales levers
Learning Objectives: Scalability (moving to a much larger scale) if the business will support it, growth, recruitment and management, development and fundraising
English language and dissertation methodology courses are transversal across all 3 seminars
Selection is on the basis of an application form followed by an individual interview
The programme is open to students who hold the following degrees:
Please use the on-line application procedure.
We regret we are unable to process applications sent by e-mail or post
A first short-list is drawn up on based on the application files. Special attention is paid to the quality of the file (relevant supporting documents and information given) and the quality of the academic and/or professional profile. Additional documents may be requested by the admissions board. The jury will decide whether a candidate goes forward to the second phase of the selection process, is placed on a waiting list or is denied admission.
Shortlisted candidates are invited for an interview via Skype with a Head of Academic Programme. This interview helps clarify who the applicant is, their projects, their objectives and the consistency of their choices with the programme selected. The final admission decision (offered or denied admission) is publicised a few days after this interview.
A candidate who is offered admission is officially notified and invited to make a down payment of 10% of the total tuition fees for the programme, which will be deducted from the programme tuition fees in due course. This initial payment confirms the candidate's place in the programme and an unconditional letter of admission is then issued.
In order for our students to benefit from optimal learning conditions, places in our programmes are limited. The number of remaining places is reviewed after each admission session. Whenever a cohort is full, admissions for the programme are closed :
The deadline for receipt of applications for the next admission session is 15 May 2019.
At the same time as completing the EM Normandie Application file, international candidates must also complete the Campus France Application File in order to facilitate the visa process.
International candidates may submit their applications before 1st July at the latest, in order to provide enough time for consular processing.
Once the fee down payment has been received, the School will help International students with their visa procedures and search for accommodation.
By the end of this programme, you will be qualified for positions such as:
in addition, there is a €575 life membership fee for the Alumni EM Normandie Association, which will give you access to all of this network’s services (non compulsory).
Cooperative Track: total or part waiver of tuition fees for 1 or 2 years
Various options are offered to students to fund their studies:
Formation professionnalisante d'au moins deux semestres essentiellement dispensée en français, le Mastère Spécialisé (MS) allie des séminaires de formation à des missions et concours en entreprise de plusieurs semaines chacun.
Les séminaires sont principalement animés par des professionnels reconnus dans leurs domaines de compétence. Les missions et concours en entreprise sont co-encadrées par des professionnels et des professeurs de l'EM Normandie.
Un stage de 4 à 6 mois conclut chaque MS et offre une transition souple et efficace vers le monde du travail.
Le MSc se structure selon le même schéma (séminaires et expériences en entreprise) mais se différencie par une approche internationale et un enseignement intégral en anglais.
Some of the programmes are indeed offered on a cooperative track basis:
Also available as a cooperative programme and accessed on the basis of an application file and interview:
Special conditions apply for international residents in France who wish to take up a cooperative track programme.
Yes, candidates must indicate this wish in their application files.
If you apply for 2 programmes, your second choice will not be reviewed unless there has been a negative decision by the admission panel for your first choice. There is no specific calendar for second choices: candidates are contacted individually.
Candidates for MSc programmes must show evidence of a level in English equivalent to:
The Admissions Service may allow exemption from English Language Tests for candidates who show a higher education degree whose courses were exclusively taught in English, subject to official supporting documents.
Yes, some candidates do achieve their Mastères Spécialisés using the "Congé Individuel de Formation" (CIF). In this case, you should ask the Fongecif to send you an application file and the school's services will fill out the section reserved for the training institution.
Such financial aid files do require a lot of forethought (Funding Commissions must meet 3 months maximum before the programme is due to start).
Yes, candidates may hold a Master’s Degree (for the MS) equivalent to a 5-year degree in France (Bac + 5) or a Bachelor’s Degree (for the MScs), equivalent to a Master 1 or a 4-year degree in France. Exemptions are possible for candidates can provide evidence of relevant professional experience.
Please review the detailed eligibility conditions in the programme pages or in the brochures before applying and contact the school's teams if you have any concerns about your previous studies.
As places are limited, all candidates are encouraged to submit their profiles as early as possible.
International candidates may send in their applications as from September 2018 and before 1st July 2019 at the latest.