Master of Science (MSc) Digital Strategy and Innovation
Accredited by the French Conférence des Grandes Écoles and internationally recognised 5-year degree by the French Ministry of Higher Education, Research and Innovation.
The objective of this programme is to train future professionals capable of driving and leading a digital strategy, e-commerce and innovative processes, to expand into new markets and generate new value propositions and new services. Future graduates acquire fundamental knowledge of digital strategy and the transferable skills required to design and implement it: critical thinking, problem-solving, strategy definition, people and product management, decision-making, creativity, research and communication. This course is particularly aimed at international students and opens the door to career opportunities around the world.
Digital transformation continues to gain momentum and is completely changing the processes of companies and organisations as they differentiate themselves and strive to remain competitive, efficient and profitable. This shift calls for a real change in organisational culture, and requires businesses to digitalise their processes, activities and sales and marketing channels. The course equips future graduates with a broader knowledge of the issues inherent in digital technology, and the skills and expertise needed to meet these ethical, cultural and technological challenges.
One electif of choice :
Two electives of choice:
Selection based on application file and individual motivation interview
User's guide for application form.
The programme is open to:
Other profiles may be accepted on derogatory terms.
No English language test score is required for students holding a degree from an English-speaking university.
Language requirements for non-native speakers :
IELTS 6, TOEIC 790, TOEFL IBT 83 or proof that English was the candidate’s language of study or work for at least a year.
Due to the covid-19 situation and the closure of some Exams Centres, we do offer the possibility for the candidate to take a Language Test online if needed for their application to one of our programme ; don’t hesitate to contact us for more information: firstname.lastname@example.org.
In order for our students to benefit from optimal learning conditions, places in our programmes are limited. The number of remaining places is reviewed after each admission session. Whenever a cohort is full, admissions for the programme are closed.
The application deadline for the next 2022-2023 admission session is every 15th of the month.
In addition to the EM Normandy application form, international candidates must approach their local Campus France office to facilitate the process of obtaining their visa. Once the down payment has been received, the School will help International students with their visa procedures and search for accommodation.
For several years now, EM Normandie has been committed to the inclusion of students with disabilities and has been striving to make it as easy as possible for them to learn, to continue their studies, to live socially within the school and to find employment. Specific training for its teachers and support services, school facilities, digital accessibility, etc. EM Normandie promotes values of equal opportunities and respect for differences, through the sharing of an inclusive culture and the continuous development of its practices. Are you disabled or have a chronic disabling illness? We can provide you with comprehensive support, whether it be in the context of your classes/exams, your search for internships, work-study programmes or jobs, or even in preparing for your expatriation.
Information and contact
According to the latest report from the European Commission, 58% of French companies that have hired or tried to hire digital experts report difficulties in filling these positions. In some twenty other European countries, more than 50% of employers agree that it is difficult to find digital experts. A trend that clearly highlights the shortage in the job market. Each year, there are thousands of posts to be filled, with a strong demand for young digital strategy and digital marketing professionals. Graduates join many types of companies (startups, multinationals, consulting firms specialising in strategy, organisation or management) in all different industries.
We are a partner of the Flywire platform. This online tool facilitates the procedures of international students by offering the following services:
A graduate of the class of 1991, he tells us about his beginnings at Procter & Gamble until he became President of the media company 20 Minutes in 2021.
Let's discover the profile of Baptiste St James, CRM and DMP consultant at Ineox in Bordeaux, and graduate of EM Normandie in 2014.
Open day, worshops, workshops and trainings, etc.